Brand Design
Let Your Brand Identity
Speak for Itself
Whether it is creating your first visual impact or Rebranding
Branding services help create or refresh your brand identity to connect with your target audience and stand out in the market.
- Logo and visual identity
- Brand messaging development
- Market positioning strategy
- Consistent brand voice
trust us to do the job for you
how do we create a stunning brand identity
resonate your brand’s visual aesthetic
enhance it with a touch of personality
help you reach the right target audience
create a clear & concise omnipresence
Why Percee Digital as your Brand Design Partner?
1. Strategic Brand Foundation
Every successful brand begins with strategy. We dive into your market, customer psychology, positioning, and competitive landscape to define how your brand should look, sound, and show up across channels. This gives your identity clarity and direction from day one.
2. Custom Visual Identity Design
From logos to icon sets, color systems to type hierarchy, we craft every detail of your brand identity from scratch—no templates, no shortcuts. Each element is designed to reflect your unique personality while staying functional across platforms.
3. Complete Brand Systems & Guidelines
We build out full brand kits and brand style guides that cover everything from color use and fonts to logo spacing and tone of voice. This ensures that whether your brand appears on a business card, billboard, or Instagram ad, it always looks and feels consistent.
4. Industry-Specific Positioning
Whether you’re in fintech, fashion, SaaS, or consumer goods, we tailor your brand identity to speak directly to your audience. Our experience across industries allows us to blend visual creativity with real-world relevance.
5. Digital-First Branding Approach
In today’s online-first world, your brand needs to look sharp on screens big and small. We design assets optimized for websites, social media, email marketing, and mobile platforms—so your digital presence feels cohesive and polished.
6. Future-Proof, Timeless Design
We don’t follow trends for the sake of it. Instead, we design brand identities that feel modern but are built to last. Our work holds up as your business scales and evolves—avoiding constant rebrands and confusion in the marketplace.
7. End-to-End Asset Delivery
We provide everything your internal teams or partners need to use your brand properly—editable design files, logo variants, templates, and usage instructions. You’re launch-ready, with no delays or confusion at handoff.
BRANDING
SERVICES
Brand Strategy & Positioning
- Audience + Competitor Research
- Brand Personality + Tone
- Messaging Framework
- Positioning Map
Logo Design
- Multiple Logo Concepts
- Primary + Secondary Versions
- Icon + Wordmark Formats
- All Formats & Exports
Brand Kit Design
- Color Palettes & Typography
- Logo Usage Guidelines
- Social + Digital Assets
- Brand Application Preview
Custom Typography
- Font Pairing Strategy
- Modified/Custom Typefaces
- Licensing Guidance
- Brand Alignment Review
Merchandise Design
- T-shirt, Tote, Sticker Designs
- Event + Team Merch
- Print-Ready Files
- Vendor-Ready Templates
We offer Brand Design packages for businesses of all sizes:
Starter
Basic brand identity- Logo + Colours
- Fonts Included
- 1 Concept
- Brand Sheet
- Core Style
Standard
Brand design essentials- Visual System
- Colour + Type
- 2 Concepts
- Mini Guide
- Scalable Look
Pro
Complete Branding Kit- Logo Suite
- Icons + Assets
- 3 Concepts
- Brand Guide
- Complete Rollout
Enterprise
Design at Scale- Full UX Journeys
- Global-Ready Designs
- 5+ Concepts
- Prototypes + Dev Ready Files
- UX Documentation
Why Brand Design is Foundational to Business Identity and Growth?
Your brand is more than a logo—it’s the way people recognize, remember, and connect with your business. Great brand design is what turns a product into a brand, and a brand into a market leader. A professional brand design agency helps you define and express your brand visually and strategically—ensuring every element, from your logo to your color palette, reflects who you are and what you stand for. Whether you’re launching something new or rebranding for growth, brand design lays the foundation for long-term visibility, trust, and customer loyalty.
- Here’s why investing in brand design is a smart move for any business:
- Builds Strong First Impressions – Your brand design is often the first thing potential customers see. A clean, professional identity builds immediate trust and credibility.
- Creates Visual Consistency – From your website to your packaging and social media, we develop a unified look and feel that strengthens recognition and reinforces your message.
- Clarifies Your Brand Identity – Good design goes hand-in-hand with strategy. We help define your mission, tone, values, and personality—and then bring it to life visually.
- Differentiates You from Competitors – In saturated markets, unique and intentional design helps your brand stand out and stay top-of-mind with your ideal customers.
- Drives Emotional Connection – Design shapes how people feel about your brand. When it aligns with your story and audience, it can spark loyalty and long-term engagement.
- Supports Marketing and Growth – Consistent, memorable brand assets make every marketing campaign more effective—from ads to content, product launches to PR.
- Scales With Your Business – We build flexible brand systems that grow with you—so whether you're expanding your product line or entering new markets, your brand stays strong.
Your brand is the face of your business—and in today’s market, you can’t afford to blend in. With professional brand design, you gain more than just visuals; you gain a powerful identity system that connects with your audience, builds trust, and supports growth across every channel. Whether you’re starting from scratch or evolving an existing brand, we help you create a brand that truly resonates.
What our Brand Design Packages include:
| Starter | Standard | Pro | Enterprise | ||
|---|---|---|---|---|---|
| Brand Discovery Session | 
A kickoff call to understand your mission, audience, and goals—sets the foundation for your brand identity. |  | | | |
| Competitor Benchmarking |
Visual and strategic review of top competitors to define opportunities for differentiation and clarity. |  | | | |
| Brand Strategy (Positioning + Tone) |
Defines your unique market position, brand voice, and messaging direction that guides all creative decisions. | | | | |
| Logo Design (Primary) |
A custom-designed primary logo that captures your brand essence and works across key use cases. | | | | |
| Logo Variations (Alt/Responsive) |
Alternate logo versions (horizontal, icon-only, etc.) for mobile, social, and different layout needs. | | | | |
| Typography & Font Pairing |
Carefully selected font combinations that support readability, brand personality, and design flexibility | | | | |
| Brand Color Palette |
A custom set of brand colors with primary, secondary, and accent shades built for print and digital use. | | | | |
| Visual Style Direction (Moodboard) |
A curated board of images, textures, and references to align visual inspiration before design begins. | | | | |
| Brand Iconography / Graphics |
Custom icons or illustrations created to match your visual system and enhance brand recognition. | | | | |
| Brand Style Guide (PDF) |
A formatted brand book that outlines logo usage, colors, fonts, and visual rules to maintain consistency. | | | | |
| Social Media Branding Assets |
Profile images, cover designs, post templates, or story highlights tailored to your chosen platforms. | | | | |
| Packaging / Print Application Preview |
Mockups showing how your brand looks on physical items—like business cards, labels, or boxes. | | | | |
| Editable Source Files & Deliverables |
You’ll receive all design assets in editable formats (AI, PSD, PDF, SVG) and web-ready files. | | | | |
| Brand Guidelines Presentation / Walkthrough |
A guided session to walk you through your new brand system and answer any usage-related questions. | | | | |
| Get Proposal | Get Proposal | Get Proposal | Get Proposal |
FAQs
What is brand design, and why is it important for my business?
Brand design encompasses the visual and strategic elements that define your company’s identity, including logos, color schemes, typography, and overall aesthetic. A cohesive brand design enhances recognition, builds trust with your audience, and sets you apart from competitors.
How does brand design differ from a logo design?
While a logo is a critical component of your brand, brand design is more comprehensive. It includes the development of a complete visual language and messaging strategy that communicates your brand’s values and personality across all platforms and touchpoints.
What is your process for developing a brand identity?
Our process begins with a discovery phase to understand your business goals, target audience, and market positioning. We then move into conceptual development, creating visual elements and messaging frameworks. After refining these components through collaboration, we deliver a comprehensive brand guideline to ensure consistency across all mediums.
How long does it take to complete a brand design project?
The timeline varies based on the project’s complexity and scope. Typically, a full brand design project takes between 6 to 8 weeks, which includes research, design development, revisions, and final delivery.
What deliverables can I expect from your brand design services?
Deliverables include a primary logo, secondary logo variations, color palette, typography guidelines, brand patterns or textures, and a comprehensive brand style guide. Additional assets like business cards, social media templates, and marketing collateral can be included based on your package.
Can you redesign my existing brand identity?
Absolutely. We offer rebranding services to refresh and modernize your existing brand identity, ensuring it aligns with your current business objectives and resonates with your target audience.
How do you ensure the brand design aligns with my business goals?
We start by understanding your business’s mission, vision, and target audience. This insight guides our design decisions, ensuring that every element of your brand identity supports your strategic objectives and appeals to your customers.
Do you provide brand guidelines after the project is completed?
Yes, we deliver a comprehensive brand style guide that outlines the proper usage of your brand elements, including logo specifications, color codes, typography, and imagery guidelines. This ensures consistency across all your branding efforts.
What industries do you specialize in for brand design?
We have experience working across various industries, including technology, healthcare, retail, hospitality, and professional services. Our adaptable approach allows us to tailor brand identities that suit the unique needs of each sector.
How much do your brand design services cost?
Our pricing is based on the scope and complexity of the project. We offer different packages to accommodate various needs and budgets. Please contact us for a customized quote tailored to your specific requirements.
